Great Lakes Brewing Company (GLBC) has selected third-party logistics (3PL) provider Transplace to handle its North American transportation management activities.

GLBC will leverage Transplace’s logistics technology and services for improved transportation planning, execution, and management of all outbound shipments from its central distribution center to its distributor network throughout the Great Lakes region and surrounding areas.

Consisting of a brewery and brewpub, GLBC was founded in 1988 by brothers Daniel and Pat Conway as the first microbrewery in Ohio. It currently produces more than 100,000 barrels annually and serves 13 states and Washington DC.

“Since our founding, Great Lakes Brewing Company has been committed to providing our customers with a high-quality product and service experience,” said Daniel Conway, president and co-founder of Great Lakes Brewing Company. “It was important for us to select a logistics service provider that understood and aligned with our company culture and values, and would work collaboratively with us to optimize our transportation operations and improve service levels in an environmentally respectful way.”

Transplace will leverage its technology to streamline daily operations of GLBC’s freight flows in North America. The 3PL will procure and manage the beer company’s truckload contracts with the carrier community and ensure compliance with temperature requirements for beverage shipments.

Matthew Menner, senior vice-president with Transplace, said, “Transplace’s scalable solutions allow us to give growth-oriented companies such as Great Lakes Brewing Company the comprehensive logistics technology and extensive network resources to improve their transportation execution and enable them run just as efficiently as larger enterprises.”

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